How To Write a Good Review

 Writing A Good Review

Whilst we would encourage everyone to leave a review, it is worth remembering that there have to be a few ground rules.

1. First, we only publish reviews that are helpful to other pet owners - Reviews that simply say 'rubbish', 'great', 'money grabbers' aren't terribly useful.  Whether your experience is good or bad, it is important to explain WHY you feel the way you do and if at all possible, the specific circumstances giving rise to your opinion. 

2. Remember that we always give the business concerned the public right to reply. Although we never disclose the identity of reviewers, the business receiving the review will often ask for more detail on the nature of the complaint in order to check their records and speak to the staff concerned. If you are not prepared to provide more detail if asked to do so, do not waste your time or ours by submitting a review.

3. Make sure that your review is current (within 12 weeks) and therefore relevant to other pet owners We have received reviews where a further investigation has revealed that the complaint occurred over a decade ago. Keep it current! 

4. Ensure that you use a valid email address. Reviews, where a fake email address is used or not provided it, will not be published.

5. Write your reviews in good faith. This means that we will not entertain comments that are part of a wider campaign or support a political agenda. Comments that refer to on-going litigation or matters which are subject to an RCVS investigation will not be published.  

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Suggested Do's and Don'ts

• Do be realistic in your expectations – veterinary diagnosis can be imprecise. Just because a vet failed to diagnose your pet's condition at the first attempt does not mean that they are in any way failing in their obligations;

• Do be honest and balanced in your views – remember, the purpose of the review is to help other pet owners find great vet care/services/ products or holidays

• Do include enough detail in your review. For instance,

- Why you were happy/unhappy.

- What was good or bad about the experience?

 Would you use them again and recommend them to others?

We may ask you to provide evidence that you are a bona fide client.  Please note: we will never reveal your identity without your consent


On the flipside, you should avoid:

• Single-word reviews – 'great' or 'terrible' do not help anyone;

• Bad language –  we will not publish reviews that include profanities or insulting language;

• Naming and shaming. Your comments should be restricted to talking in general terms about the experience you had.


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